ABOUT US

 

50+

Brands, Icons & Legends

1,990+

Global Partners

980M+

Social Media Followers

1B+

Annual Web Visitors

240M+

Customer Data Files

$38B+

Global Annual Retail Sales

150+

Countries

31K+

Stores & Shop-in-Shops

500K+

Points of Sale

116K+

Monthly Press Articles

Authentic Brands Group is a leading sports, media, entertainment and lifestyle intellectual property.

As the owner of some of the most iconic and beloved intellectual property in the world, Authentic acquires and invests in brands to create long-term value for all of its stakeholders.

A digital-first, asset-light platform, Authentic sits at the intersection of culture, commerce and technology. It brings brands to life and cultivates fandom through powerful storytelling, premium content and unforgettable live experiences. Together with nearly 2,000 best-in-class licensing partners across 150 countries and an expansive distribution network, Authentic’s brands drive more than $38 billion in annual systemwide retail sales worldwide.