Authentic Brands Group and Kidz Concepts Partner for Aéropostale Kids
Authentic Brands Group (Authentic), a global brand development, marketing and entertainment platform, today announced a partnership with Kidz Concepts, an industry leader in children's apparel, for Aéropostale kids. Through the agreement, Kidz Concepts will design, manufacture and distribute sportswear, activewear, swimwear and performance outerwear for boys and girls in the US.
“We are excited to announce our partnership with Kidz Concepts for Aéropostale kids,” said Naushaba Moeen, Executive Vice President – Lifestyle at Authentic. “This partnership allows us to expand the brand's reach and introduce a new collection of styles that capture the essence of Aéropostale's dynamic, fashionable and comfortable designs. We look forward to working with Kidz Concepts to grow the Aéropostale brand and expand into the children’s apparel market.”
Aéropostale kids will offer a range of stylish clothing options for boys and girls sizes 0-16 featuring the brand's distinctive logo and design elements. The collection will include a variety of apparel designed to capture the youthful spirit of Aéropostale while ensuring comfort and durability for kids.
“We are very excited to be partnering with Authentic to expand one of the most recognizable American brands to new audiences,” said Jason Gindi, President of Kidz Concepts. “We look forward to diversifying the brand's offerings with fresh and youthful designs for a new generation of consumers.”
The collection will be available beginning in early 2024.
About Authentic Brands Group
Authentic Brands Group (Authentic) is a global brand development, marketing and entertainment platform, which owns a portfolio of more than 50 iconic and world-renowned Lifestyle, Entertainment and Media brands. Headquartered in New York City, with offices around the world, Authentic connects strong brands with best-in-class partners and a global network of operators, distributors and retailers to build long-term value in the marketplace. Its brands generate more than $29 billion in global annual retail sales and have an expansive retail footprint in 150 countries, including 13,100-plus freestanding stores and shop-in-shops and 370,000 points of sale.
Authentic is committed to transforming brands by delivering powerful storytelling, compelling content, innovative business models and immersive experiences. It creates and activates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media. Authentic’s brand portfolio includes Marilyn Monroe®, Elvis Presley®, Muhammad Ali®, Shaquille O’Neal®, David Beckham®, Dr. J®, Greg Norman®, Neil Lane®, Thalia®, Sports Illustrated®, Reebok®, Brooks Brothers®, Barneys New York®, Judith Leiber®, Ted Baker®, Hunter®, Vince®, Hervé Léger®, Hickey Freeman®, Frye®, Nautica®, Juicy Couture®, Vince Camuto®, Lucky Brand®, Aéropostale®, Forever 21®, Nine West®, Rockport®, Eddie Bauer®, Boardriders®, Quiksilver®, Billabong®, Roxy®, DC Shoes®, RVCA®, Element®, VonZipper®, Honolua®, Spyder®, Volcom®, Shark®, Tretorn®, Prince®, Airwalk®, Izod®, Jones New York®, Van Heusen®, Hart Schaffner Marx®, Arrow® and Thomasville®.
For more information, visit corporate.authentic.com.
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About Kidz Concepts
Kidz Concepts has been an industry leader for over 20 years, with a proven track record of retailer collaboration, brand development, unique design, incredible quality and best-in-class customer service.
About Aéropostale
Aéropostale is a specialty retailer of casual apparel and accessories for guys and girls ages 18-22. Through the brand’s Oneness ethos, Aéropostale embraces acceptance, empathy and respect to promote a sense of unity among its loyal customers and in communities around the world. Aéropostale offers a selection of high-quality denim and fashion basics at compelling values in an innovative and exciting store environment. With over 1,000 locations worldwide, Aéropostale currently operates stores in key territories around the world, including the United States, Mexico, Latin America, South America and the Middle East.