Nine West Puts its Best Foot Forward at the 2019 PopSugar PlayGround

To celebrate summer in New York City, Nine West partnered with PopSugar PlayGround, on an an oasis that brought its “Stay Golden” mantra to life. 

 
 

Attendees received free foot massages using the brand’s new CBD lotion and tried on shoes from the new collection.

Stay Golden

The visual cornerstone of the activation was the eye-catching custom photo wall made from paillette sequins. 

 
1.jpg
 

Spotted: Issa Rae in Nine West

 
 

Actress Issa Rae wore Nika ankle strap sandals in white patent to the event.

Fashion, LifestyleABG Admin