Authentic Brands Group and Altomax Announce Partnership to Expand Nautica in Brazil
Authentic Brands Group (Authentic), a global brand development, and licensing platform, and Altomax, a leading company in the socks and underwear segment and owner of several well-known brands in the Brazilian market, today announced a new partnership for Nautica.
Under this long-term agreement, Altomax will oversee the development, production, launch, and distribution of Nautica’s underwear and sock categories for men, women and kids throughout Brazil.
Known for its classic coastal aesthetic and effortless style, Nautica continues to chart new waters in Brazil. The brand is introducing a new range of underwear and socks designed to deliver exceptional comfort, quality, and the signature nautical-inspired style that defines Nautica worldwide. From versatile essentials to elevated everyday pieces, the collection blends timeless design with modern functionality, expanding Nautica’s offerings in Brazil and deepening its connection with a new generation of consumers.
“We are extremely proud of this partnership with Nautica. We believe that combining our expertise in production and distribution with the brand’s global strength and prestige will result in a highly relevant and valuable collection for Brazilian consumers,” said André Parize, CEO of Grupo Altomax.
“Brazil is a key market for Authentic, and we are thrilled to partner with Altomax to bring Nautica into an important new category,” said Bruno Pedroso, Vice President, Head of Brazil – Lifestyle at Authentic, owner of Nautica. “Altomax’s leadership in socks and underwear, combined with Nautica’s strong brand equity, positions us to build a powerful business in Brazil and expand the brand’s connection with consumers in the region.”
Nautica by Altomax products, including socks and underwear for men, women, children, and youth, will be available online and in select stores across Brazil starting in the first half of 2026.
About Authentic Brands Group
Authentic Brands Group (Authentic) is a leading sports, media, entertainment and lifestyle platform. As the owner of some of the most iconic and beloved intellectual property in the world, Authentic acquires and invests in brands to create long-term value for all of its stakeholders.
A digital-first, asset-light platform, Authentic sits at the intersection of culture, commerce and technology. It brings brands to life and cultivates fandom through powerful storytelling, premium content and unforgettable live experiences. Together with nearly 2,000 best-in-class licensing partners across 150 countries and an expansive distribution network, Authentic’s brands drive more than $38 billion in annual systemwide retail sales worldwide.
Authentic’s diversified portfolio spans more than 50 brands and reaches nearly one billion social media followers. Its roster includes Reebok, Champion, Shaquille O’Neal, David Beckham, Kevin Hart, Sports Illustrated, Elvis Presley, Muhammad Ali, Marilyn Monroe, Guess?, Aéropostale, Nautica, Eddie Bauer, Lucky Brand, Nine West, Brooks Brothers, Juicy Couture, Vince Camuto, Izod, Van Heusen, Dockers, Ted Baker, Hart Schaffner Marx, Vince, Barneys New York, Judith Leiber, Quiksilver, Spyder, Billabong, Volcom, Roxy, RVCA, DC Shoes, Prince, Sperry and Hunter.
For more information, visit corporate.authentic.com. Follow Authentic on LinkedIn, Instagram and WeChat.
About Altomax
As a leading textile manufacturer in Latin America, Altomax specializes in premium underwear and socks, with an annual output exceeding 150 million units. Operating from a state-of-the-art 70,000 m² industrial site across Ciudad del Este (Paraguay) and Foz do Iguaçu (Brazil), the company leverages advanced technology and logistics to supply top retailers across the country. In addition to its own brands (Altomax, Hoahi, and Rafa Parize). Altomax manages a powerful licensing portfolio including Reebok, Polo Wear, Warner Bros, and its latest addition, Nautica, consistently driving high-performance results and style in the Brazilian market.
About Nautica
Drawing from the essence of the water and the currents of the world, Nautica is a global lifestyle brand that creates style that’s iconic, yet modern and innovative in its fit, feel and function. Nautica is one of the most recognized American brands in the world, with over 70 categories including apparel, accessories and a home collection for men, women and children. Nautica is available in nearly 1,300 freestanding stores and shop-in-shops in more than 30 countries worldwide, as well as on nautica.com.