Nine West, Vince Camuto and More Strut Their Style on the Streets of NYC
Nine West, Juicy Couture, Judith Leiber and Vince Camuto serve up street style with New York Fashion Week mobile pop-ups.
All Aboard, Nine West.
First stop, midtown! Last Tuesday, Nine West kicked off the mobile pop-up tour. Shoppers received 15% off their entire purchase on fashionable handbags, footwear and accessories conveniently located steps away from Bryant Park. Nine West ambassadors were on-site to introduce the brand’s new CBD foot cream and encourage fans to share a photo on social for a chance to win Nine West goodies from the latest fall collection, which is available now on NineWest.com.
Next Stop, Juicy Couture!
We then headed downtown to Soho with Juicy Couture for the next leg of the trip. In addition to iconic Juicy Couture track suits, watches and eyewear, visitors had the opportunity to shop limited edition pieces from the fall collection created exclusively for the South Korean consumer, available now at S.I. Village. Guests were also treated to Mini BeGlammed makeovers as an introduction to the brand’s newest color cosmetic collection, OUI Glow. The first 20 shoppers walked away with free Juicy Couture tees and backpacks.
Don’t Lose Steam, Judith Leiber!
Judith Leiber rolled out the red carpet for guests on Spring Street. The brand’s glamorous minaudières were on display alongside the brand’s new jewelry collection. The fans were the stars for the day as they posed on the red carpet for the perfect paparazzi moment. Shop Judith Leiber’s fall handbag and jewelry collection on JudithLeiber.com.
Full Speed Ahead, Vince Camuto!
Vince Camuto’s fall ambassador Kristi Hemric stopped by the pop-up, where fashionistas were treated to the brand’s fall collection of apparel and accessories. Vince Camuto recreated it’s global ad campaign, Give Me More, by inviting guests to share their experience on social media for a chance to win the new Vince Camuto Illuminaire fragrance and other curated products from the fall collection. The first 50 visitors on each day also received a free Vince Camuto wristlet. Shop the new collection on VinceCamuto.com.
Stay tuned as the mobile pop-up makes its way to its final destination in Boston, Massachusetts with Aéropostale.